News Release
VIA and MoMA Redefine Personal Entertainment by Mobilizing
the World of x86-Based Games and Multimedia Entertainment
Previewing at E3 2004, MoMA's stylish new Mobile Gaming
Console designed by Meyerhoffer Studios promises to revolutionize
the market for mobile gaming and entertainment devices
Los Angeles, USA, May 12 2004 - VIA Technologies, Inc,
a leading innovator and developer of silicon chip technologies
and PC platform solutions, and Ministry of Mobile Affairs
(MoMA), today introduced the MOMA Mobile Gaming Console,
at E3 2004.
As the world's first handheld gaming device based on
the x86 architecture, the Mobile Gaming Console combines
instant support for thousands of existing PC games with
rich digital media entertainment playback capabilities
to provide the highest performance and the most feature-rich
mobile gaming console on the market. With its integrated
wireless connectivity and highly sophisticated hardware
security features, the MOMA Mobile Gaming Console also
provides a secure vehicle for users to play online games
and download content through the strategically partnered
GameDweller On-Demand content delivery service.
"The single largest challenge to enter the mobile
gaming console market has always been signing up developers
to deliver games for unique hardware architectures,"
commented Richard Brown, Associate Vice President of Marketing,
VIA Technologies, Inc. "With its native x86 compatibility,
the Mobile Gaming Console has the potential to blow away
any other portable gaming console on the market not just
in terms of available game titles, but also in its ability
to playback rich digital media entertainment files such
as videos, recorded TV programs, and movies."
Built upon the VIA Grace Platform, the MOMA Mobile Gaming
Console is powered by the VIA Eden-N Processor and the
VIA CN400 digital media chipset, delivering advanced 2D
and 3D graphics as well as MPEG2/MPEG4 hardware acceleration
for an awesome visual playback experience when gaming
or watching movies on the go. The device also comes with
a 20GB hard drive to provide ample storage capabilities
for gaming applications and digital media files, and its
flexibility is further enhanced by integrated 802.11 wireless,
two USB 2.0 ports and a CompactFlash Type II slot, enabling
seamless connectivity with PCs, notebooks, and peripheral
devices such as digital cameras, digital video cameras,
and memory cards.
The MOMA Mobile Gaming Console also leverages the advanced
features of the VIA PadLock Hardware Security Suite integrated
in the VIA Eden-N processor, along with Subscriber Identity
Module (SIM) cards, for a unique combination of hardware
and software security capabilities that enable protection
of game publishers' digital products. This technology
relies on industry standard AES (Advanced Encryption Standard)
cryptography from the VIA PadLock ACE (Advanced Cryptography
Engine) and key generation from the VIA PadLock RNGs (Random
Number Generators) to assist with Digital Rights Management.
"With its traditionally high levels of power consumption
and heat dissipation, the x86 architecture has never been
able to break into the mobile space, but with the ground
breaking technologies developed by VIA we were finally
able to break the barriers and create a first with our
new Mobile Console," commented Andrew "bunnie"
Huang, CEO Ministry of Mobile Affairs Inc. "Featuring
the low power VIA Eden-N processor with advanced hardware
AES encryption features and stunning 2D/3D graphics, the
MOMA Mobile Gaming Console is taking the x86 platform
into the portable gaming and entertainment market for
the first time and creating an exciting new product category."
The Mobile Gaming Console's powerful hardware capabilities
are further complemented by a stylish industrial design
by award winning Meyerhoffer Studios. Meyerhoffer Studio's
other projects have included designs for clients such
as Apple, Porshe, Ericsson, and Nike. "In response
to the "aggressive-arcade" designs more common
to gaming consoles, the Mobile Gaming Console is intentionally
a simple iconic shape, one that you won't mind getting
caught with...even when you're not supposed to be playing."
commented Thomas Meyerhoffer.
About the MOMA Mobile Gaming Console
The MOMA Mobile Gaming Console is a next generation portable
gaming and entertainment device that enables users to
play thousands of existing PC games as well as view films,
videos, recorded TV shows, and photos in all most popular
digital media formats, including DivX, MPEG-2, MPEG-4,
wmv, avi, wma, and mp3.
Running Microsoft Windows® XP Embedded, the MOMA
Mobile Gaming Console integrates a 533MHz VIA Eden-N processor
supporting SSE and MMX, 128MB DDR266 SDRAM, a 20GB hard
drive, and a 4" built-in LCD monitor supporting resolutions
of up to 640x480. For advanced 2D/3D graphics performance,
the MOMA Mobile Gaming Console integrates the S3 Graphics
UniChrome Pro IGP featuring a 200MHz clock that can drive
a pixel rate of up to 200 million pixels per second with
two textures each. The graphics engine also features support
for Z-bias, anti-aliasing, alpha blending, Microsoft DirectX
7/8/9, and OpenGL.
To ensure a rich entertainment experience, the MOMA Mobile
Gaming Console has built-in MPEG2 and MPEG4 acceleration
that enables high frame rate video playback, VIA Vinyl Six-Channel
Audio with optimized features for headphone playback, and
full Immerzio 3D audio support including EAX 1.0/2.0, DirectSound3D,
and A3D. Multiple connectivity options are provided by a
CompactFlash slot, two USB 2.0 ports, and TV-out, including
SDTV support. The device is powered by two Lithium Ion batteries
that are hot swappable, as well as an additional jack power
input.
For more information on the MOMA Mobile Gaming Console
please go here:
http://www.via.com.tw/en/VInternet/moma.jsp
About the VIA Grace Platform
The VIA Grace Platform is optimized for low-power, low
heat, applications that still demand powerful processing
and multimedia capabilities. A key element of the new
VIA Spearhead Platform Initiative, the VIA Grace Platform
is targeted at OEMs to help bring innovative Mobile Gaming
Consoles to market quickly, easily and more cost effectively.
The VIA Grace Platform is built around the most advanced
digital media technologies from VIA, comprising a 533MHz
VIA Eden-N processor, the VIA CN400 digital media chipset
integrating the S3 Graphics UniChrome Pro IGP, VIA Vinyl
Six-Channel Audio, the VIA VT8237R South Bridge, and a
host of VIA companion chips for additional functionality.
For more information on the Grace Mobile Console please
go here:
http://www.via.com.tw/en/VInternet/graceplatform.jsp
About Ministry of Mobile Affairs (MoMA)
Ministry of Mobile Affairs is dedicated to providing
affordable yet unsubsidized mobile gaming based upon the
x86 architecture. The company also strives to provide
the hardware groundwork for secure, private on-line transactions
as well as hardened data management. Ministry of Mobile
Affairs is based in San Diego and is headed by Andrew
"bunnie" Huang PhD, a graduate from the Massachusetts
Institute of Technology and author of "Hacking the
Xbox: An Introduction to Reverse Engineering". www.ministrymobile.com
About Meyerhoffer Studios
Meyerhoffer is a mix of Scandinavian simplicity and California
sport culture. The studio is renowned for weaving sport,
technology and fashion influences into design solutions
that reinvent lifestyle with icons to inhabit one's dream.
www.meyerhoffer.com |